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Write With a Hook

We often see that the most successful publicity campaigns are for books that have a news hook embedded in the plot. Jodi Picoult is a great example of an author who writes with a news hook, from school...

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Jodi Picoult Tackles Issues

There is a great debate regarding the artistic process of writing and the business end. You don’t want to think about the business side when you are creating your art, but you can bet that the minute...

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